SIMPL at Smart City Expo World Congress 2024: AI- and LiDAR-Powered Traffic Detection for Smarter Traffic Flows
Eschborn, Germany / Sunnyvale, USA, 30 October 2024 — Seyond, a global leader in LiDAR solutions, will present its latest groundbreaking technology, SIMPL (Seyond Intersection Management Platform), at this year’s Smart City Expo World Congress in Barcelona. From 5-7 November, attendees will have the opportunity to explore how SIMPL integrates advanced artificial intelligence (AI) and Seyond’s high-performance LiDAR technology to transform urban traffic systems, making cities safer and smarter, at booth 2A92
SIMPL: Revolutionizing Urban Traffic Management with Proven Performance
SIMPL is a smart traffic solution designed to set a new standard for urban mobility. Combining Seyond’s high-precision Falcon K LiDAR sensors with AI-powered perception software, SIMPL functions as an advanced LiDAR traffic detection system capable of identifying and classifying all road users—including vehicles, cyclists, and pedestrians—in real time. Its ability to operate with precision in all weather and lighting conditions ensures that smart cities can maintain optimal traffic flow and enhance safety for everyone, especially vulnerable road users.
In the era of digitalization, where the seamless communication between objects and infrastructure forms the backbone of smart cities, LiDAR technology stands out as a crucial component. Seyond’s LiDAR’s ability to provide real-time, detailed 3D data of intersections and highways allows for the constant exchange of information between the system and traffic management infrastructure. This communication is essential for adapting and responding dynamically to ever-changing urban conditions, ensuring that cities remain efficient and responsive.
As an innovative and effective inductive loop alternative, SIMPL eliminates the need for invasive roadwork. The system’s non-intrusive installation integrates seamlessly with existing infrastructure, reducing maintenance costs and disruption while providing cities with dynamic, real-time traffic management capabilities. By using live data to adjust traffic signals proactively, SIMPL enables cities to move beyond traditional, reactive approaches, creating safer and more efficient urban environments.
Privacy-First Technology for Smart Cities
In addition to its technical capabilities, Seyond’s LiDAR technology is designed with data privacy in mind. Unlike camera-based systems that capture visual identifiers like faces or license plates, SIMPL uses anonymous point-cloud data. This ensures that cities can effectively manage traffic while respecting the privacy of their citizens, making it a responsible choice for smart city applications.
Proven Effectiveness in Global Deployments
The effectiveness of SIMPL is already proven through successful deployments worldwide. In Tampere, Finland, Seyond tested SIMPL against the city’s traditional inductive loop system. Over a four-day period, SIMPL demonstrated its reliability by delivering precise vehicle count data, closely matching manual visual counts, and outperforming the existing system in accuracy. Similarly, in Peachtree Corners, Georgia, SIMPL was utilized to gather critical insights into pedestrian safety at mid-block crossings. The data revealed specific patterns of pedestrian behavior, enabling the city to implement targeted safety measures that significantly reduced incidents. These real-world applications highlight SIMPL’s capability to adapt to diverse urban challenges, showcasing it as a scalable, future-ready solution for modern traffic management.
Meet Seyond at Smart City Expo World Congress
Visitors, as well as journalists and media professionals, are invited to visit Seyond’s booth 2A92 at the Smart City Expo World Congress to find out more about SIMPL. Our experts will be on hand to provide demonstrations and discuss how LiDAR and AI technologies are shaping the future of urban mobility and smart city infrastructure. Attendees will also have the chance to learn about successful SIMPL deployments worldwide.
About Seyond
Seyond™ is a leading global provider of image-grade LiDAR technology, powering a safer, smarter and more mobile world across the automotive, intelligent transportation, robotics and industrial automation sectors. Founded in Silicon Valley with strategically placed research and manufacturing facilities across the globe, Seyond is crafting LiDAR solutions that elevate autonomous driving and fuel the advancement of smart infrastructure development. The company’s dynamic portfolio – including ultra-long range flagship LiDAR sensor Falcon, mid-to-short range LiDAR sensor Robin, perception software, and ITS management solution SIMPL – powers automotive and ITS solutions for partners like NIO, Nvidia, Exwayz and Hexagon. With hundreds of thousands of Seyond LiDAR sensors already in use in automotive and non-automotive applications globally, and with total annual production capacity expected to exceed a half-million units by the end of 2024, Seyond is lighting the path forward for the world to See Smarter™. For more information, please visit: https://www.seyond.com/
Media Contacts
Seyond Europe GmbH
Frank Schuetz
Vanja Schweiger